Todd Searle Todd Searle

Tradition & Technology

My piece, The Opportunity for Watchmakers, focused on how smartwatches provide a seamless user experience. As an industry, it is our responsibility to educate first-time buyers and seasoned collectors about how to take care of their mechanical watches, and ensure they know when, where, and how to get their watch serviced.

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Todd Searle Todd Searle

The Opportunity for Watchmakers

Something Benoît Mintiens said in our recent interview on my podcast Forward Momentum, really stood out to me. I asked him whether he felt a pull to protect the craft of watchmaking. His response floored me.

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Todd Searle Todd Searle

Armin Strom Launches the “One Week” First Edition

Thirteen years on from the brand's first in-house caliber, the team at Armin Strom decided to completely rework that 7-day power reserve caliber, hence the name. The watch required a fair bit of imagination as the team wanted to bring forward more architectural aspects and add more depth to the main plate. Carrying forward the lessons learned from Mr. Armin Strom himself, Claude and Serge continue the legacy of not hiding the movement from the wearer.

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Todd Searle Todd Searle

Geneva Watch Days 2023 Reflections

This year Geneva Watch Days was punctuated by a very hot week preceding the event, and cool weather during Geneva Watch Days, itself. It really felt as though fall had arrived. Aside from the obvious seasonal changes, there were numerous changes I noticed from Geneva Watch Days 2022 to 2023 that really intrigued me.

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